Search Engine Optimization (SEO) :
Nowadays many people search for the information on the search engines like Google, Yahoo and Bing. This search engine shows the result from the websites which have genuine information. Through websites, an organization can market its products via writing articles or blog posts about it. These search engines have got certain algorithms which searches the information based on certain keywords, after that it returns the results.
If the article which you wrote about your product or services returns on a top 5 positions then it can give you many benefits in terms of business.